Google has been at its best, dishing out unmatched internet services for over a decade. It stands out as the world’s most used search engine, leading cyberspace with so much promise. Google service arms like Google Photos, Google App Store, and Gmail have also gathered quite a large user base. Almost every company across the globe uses one or more of its services.
How about customer reviews? It has been great, with over half of all internet reviews centered on Google. Statistics will reveal incredible facts about Google, including its revenue, market size, and projected growth trajectory in the coming years. Let’s dive in.
Key Statistics
General Google Statistics
1. Google Was the Most Visited Site in the World in the Last Quarter of 2023.
In the last quarter of 2023, Google was the most visited website worldwide. It led the online space with an average of 175 billion visits monthly, securing it to take the top position above other leaders like YouTube and Facebook.
2. The Company Grasped Around 81.95% of the Global Market Share in July 2023.
Since its inception, Google has dominated the market, claiming the most significant chunk of the global search engine and web service market share. This was not any different in July 2023, when it claimed around 81.95% of the market. Yahoo, Google’s staunch competitor, did not do too well during the same time, as it could only take 2.67%.
3. In 2023, Alphabet, Google’s Parent Corporation, had a Market Cap of $1.6 trillion.
Alphabet has grown to include several subsidiaries, including mail, mobile devices, enterprise products, and more. Alphabet ended 2023 on a good note, with a market capitalization of $1.6 trillion.
4. Google was a High Flyer in 2023, securing a Massive $305.6 billion in Revenue in the Same Year.
The past years have been great, but nothing compared to making around $305.6 billion in revenue. This brought it to the status of the highest technological company in the world. It should not in any way come as a surprise, as it is the most used search engine anywhere.
5. Google Had a Total Site Visit of About 84.2 Billion At the Close of 2023.
Google visits fell at the close of 2023. The monthly visit dropped from 87 billion in October to about 84.2 billion in December. However, the decline did not affect Google’s ranking, as it maintained the top spot.
Search Market Share
6. Alphabet Made the List of Successful Companies In 2023.
Alphabet took up patent rights over Google and several others in 2015, moving forward to rank as the world’s fourth-largest company in 2023. It was able to make as large as $307 billion in revenue. Alphabet enjoys much power in the online search market through artificial intelligence.
7. A Large Portion of Alphabet’s Revenue Comes From Google.
The highest share of Alphabet’s revenue comes from Google. As Alphabet’s top earner, Google’s brand ranked second highest worldwide with a valuation of $577.68 billion at the close of 2023. This success came from Google services like ads, Google Maps, Google Play Store, and Google Cloud.
8. Around 256 Companies Have Been Under the Headship of Alphabet.
Just about 256 companies have been acquired by Alphabet since its launch. It has the gold touch, which has turned all purchases into great successes. Companies like Google and YouTube attest to this fact.
9. Traffic From Social Media Platforms Makes Up 2.35% of the Lot.
Google receives just 2.35% of traffic from Social media platforms like Facebook and Instagram. Referrals, on the other hand, produce a little lower traffic, with 2.22%.
10. As Far Back as 2020, Google Had on Its Payroll 135,301 Workers.
The global challenge that shook the world in 2020 did not affect Google’s staff strength much. It remained committed to meeting the needs of its users worldwide. As many as 135,301 people made up its workforce during this time.
Google Employee Statistics
Here are some interesting Google statistics that will make you consider taking up an available vacancy.
11. The Highest Percentage of Google Workforce in the United States were Whites In 2023.
At the end of 2023, whites had the largest % of Google’s workforce, 46.2%. Up to 4 in every 10 Google employees were white, a decline from 2014, when six in every 10 workers were white. This shows that Google has become more multi-ethnic over the years. Hispanics and people of Latino descent made up just 7.3% of the workforce.
12. Native Americans Have, for a Long While, Held the Tiniest Percentage in the Google Workforce.
Native Americans made up just 1% of the entire workforce in 2014. This did not change much over the years, with a mere 0.8% at the close of 2023.
13. Just 3.7% of Blacks Were Employed in Google’s Workforce In 2020.
In 2020, blacks made up just 3.7% of the entire Google workforce in the United States. However, the percentage of blacks has grown to 5.6% at the close of 2023, which shows that Google is hiring more blacks.
14. Asians Were the Second Highest Employees, With 44.8% At the End of 2023.
Since 2014, Asians have had a good level of participation in the Google workforce. They stood in second place after the whites, with 44.8%, at the close of 2023.
Google Workplace Stats
15. Males Took Up More Than 65% of the Entire Workforce of Google In 2023.
The gender distribution across all parts of Google’s workforce has not changed much. The percentage of males stood at 30.6% at the end of 2014, rising by a mere 3% three years later. The status quo for higher males was the same at the start of 2023. They made up over 65% of the company workforce globally.
16. Just 28.1% of Google Leadership Was Occupied By Women In 2021.
Women have for long held a tiny fraction of leadership in Alphabet Goggle. Women, as of 2021, held 28.1% of the company leadership. Even with the low percentile, the company claims to be an equal career field that embraces all races and genders.
17. Alphabet and Its Subsidiaries Have Reached More Than 200 Cities Worldwide.
As of 2022, Alphabet boasted over 70 offices in 200 cities in 50 countries. Some countries on its radar are Germany, Finland, Mexico, New Zealand, and Canada.
18. The Average Google Employee Puts in Over 8 Hours Daily.
The average Google employee works eight or more hours, which goes against public opinion that employees’ workloads are light. In an internal memo, a human resource representative said that employees must work more than a regular 9-to-5 worker. Employees’ requests to lessen work time are reviewed based on position and team.
19. A Google Employee Earns Around $147,426 in a Single Year.
Salaries are based on department and years of input. In Google Alphabet, you will likely get around $147,426 as payment for a year. The receptionist earns the lowest, with just $37,305 in a year.
Employee Qualification and Age Trends
20. The More Significant Majority of Google Staff Have a Bachelor’s Degree.
A large number of its workforce hold bachelor’s degrees. They account for up to 67% of its entire labor force worldwide. This shows that Google takes pride in employing qualified candidates for its positions.
21. Just 20% of the Alphabet Google Labor Force Have a Major In Business.
Employees who major in business make up just 20% of the graduates at Google. This implies that the majority do not have a business-related college degree.
22. Quite a Large Number of Google Workers Are Between 20 to 30 Years Old.
Google is one company that likes to employ young and vibrant people. The average employee is between the ages of 20 and 30. Getting the input of young minds aligns with its belief that young people have much more to offer.
Google User Demographics
Google has spread to all parts of the world, with large numbers flocking to seek information daily. Let’s take a look at some critical Google user statistics.
23. The United States Had the Highest Traffic With 26.95% in the Last Half of 2023.
Search traffic from the United States in the last half of 2023 stood at 26.95%, the highest in that period. India came in second place at 4.52%, and Brazil came in third with just 4.35% of traffic.
24. The Most Used Search Engine in the World is Google, With 91.37%.
Google ruled the search engine market in the first quarter of 2024, with 91.37% of the usage. Other search engines trailed, with 3.37% of Bing’s usage and just 1.64% of Yandex’s.
25. Google Had More Than 277 Million Visits By the End of 2023.
The year 2023 ended fine for the Google team, with 277 million visits. These visits came through the use of desktop and mobile devices. The result made it the most used multiplatform in the United States.
26. Persons Between 18 Years and 29 Are the Most Active Online.
Those under the age bracket of 18 and 29 use the internet the most. Up to 50% of Generation Z are always busy online. They shop through social media and watch videos and movies on YouTube.
Google Search Statistics
27. Up to 8.5 Billion Searches Are Done on Google Daily.
It runs queries of about 99,000 every second of the day, meaning up to 8.5 billion searches are made on Google daily.
28. Around 63% of All Google Searches in 2021 Came From Mobile Devices.
Mobile devices accounted for 63% of all Google searches in the last quarter of 2021, maintaining the same percentile for two quarters in a row.
29. Up to 20% of Mobile Device Queries on Google Are Voice Searches.
The percentage of voice searches from Android devices is rising. Google voice searches accounted for 20% of all queries in 2016.
30. Google Changes Its Algorithm 500 to 600 Times a Year.
The company always updates its algorithm to accommodate its users’ constant queries. Its algorithm changes up to 600 times in a single year. These updates, which are either minor or core, change a site or page’s positioning in searches.
31. More Than 200 Signals Are Used to Rank Pages on Google.
Google has over 200 signals that match Bing signals. Most of these signals have over 50 variants within one factor. This, in simple terms, means that Google has to give its 10,000 signals to its credit, and the company has once again gone beyond the mark set by Bing to be more.
Google YouTube Statistics
YouTube, like Google, has an extensive global user base. Below are some impressive statistics on YouTube.
32. Over 2 Billion People Actively Use YouTube Across the World.
The number of YouTube users will most likely increase in the coming years. Over a billion people are actively using the site.
33. YouTube Video-Watching Hours Have Risen to 1 Billion.
Video viewing hours have risen over the years to reach 1 billion. This feat of success results from the tireless efforts of creators and ever-excited viewers.
34. The Number of Viewers in the United States Rose to 210 Million At the Close of 2022.
The number of YouTube viewers within two years rose to 210 million. This was quite a hit as it was 192 million two years ago. The number of viewers is expected to reach 2.85 billion at the end of 2025.
35. India Has the Most Significant Number of Viewers, With Around 462 Million YouTube Users.
Indians are leading in YouTube viewing. About 462 million people actively use YouTube as a social media platform. The United States came second, with just about 239 million viewers in the first month of 2024. Brazil came third, with just 144 million YouTube lovers.
36. YouTube Greatly Impacted Entertainment, With 154 Million Mobile Downloads.
YouTube had the highest number of downloads across all entertainment apps, reaching 154 million mobile downloads in 2022 alone.
37. The United States Raised About $39 Million in Revenue In 2022.
A large chunk of YouTube revenue in 2022 came from the United States, which earned as much as $39 million in just one year. Japan followed with $17.5 million in 2022.
Most Watched and Most Subscribed on YouTube
38. Baby Shark Dance, Done By the Pinkfong Kids, Had the Highest Views In 2021.
Pinkfong Kids’ Baby Shark Dance release had over 8 million views, the highest number across all uploads in 2021. The following year’s number of views brought the total in two years to 11 billion. Despacito, produced by Daddy Yankee and Luis Fonsi, took second place with views totaling 7.3 million. It had the most YouTube video likes, with 43.64 million.
39. YouTube’s Rewind Video Was the Most Hated, With Thumbs Down from More Than 19 Million.
The rewind video released by YouTube in 2018 received the highest number of thumbs down: 19 million adverse reactions from viewers.
40. T-series Had the Highest Number of Subscribers, At 222 Billion.
In 2022, the T-series showing on YouTube had 222 million subscribers, the highest number on any channel. Next to it was Pewdiepie, with 111 million subscribers.
Statistics on Google Services
41. Google Photos Has Over 1 Billion Users to Its Credit.
The company has been able to record over 1 billion users. It has a robust database that can store and protect users’ data. It has to its credit 4 trillion videos and photo posts.
42. The Google Play Store Had Nearly 3.55 Million Apps in the Third Part of 2022.
In the third quarter of 2022, Android users had about 3.55 million apps to choose from, making the Android app store the biggest in the industry. The Apple App Store came second with around 1.6 million apps for download.
43. Google Chrome Has Grown to Control Over 63.9% of the Market.
Google controls a large portion of the browser market. It is the most used browser in the world. In mid-2023, Google Safari controlled up to 63.9% of the world browser market share. It fared well in places like South America, with 78.9%, and the United States performed slightly lower, 51.7%. That same year, Safari had a market share of 30.8% in the United States. Edge secured just 8.4%. Several others, like Firefox, had 3.5%, and Samsung took up a mere 1.1%.
44. Google Had Up To 4.26 Billion Email Users Worldwide In 2022.
The use of email is a part of our daily lives. Approximately 306 billion emails were exchanged worldwide in 2020. By 2022, this increased to reach 4.26 billion emails. It is most likely to hit more than 376 billion emails daily. One issue that poses a threat is malicious threats. This caused 45% of people to be wary of opening anonymous email addresses.
Google Review Facts
45. Google Ads Has Over 2 Million Account Holders.
Quite a large number of people around the world have a Google account. More than 2 million folks can boast of an account with Google Ads.
46. Over 2 Million Firms Make Use of a Google Service.
Google is used by many companies worldwide. Over 2 million companies use one or more of Google’s services. Moreover, Alphabet subsidiaries, including Google, have gained traction in the global market.
47. Over 50% of All Internet Reviews Are from Google.
Most people check a business review on Google before visiting. Google accounts for a large percentage of online reviews, up to 57.5%.
48. Up To 74% of Companies Have Once Been Reviewed on Google Review.
Businesses are most often faced with the plight of reviews. Up to 74% of companies have been reviewed on Google. The reason is that most folks make decisions based on online business reviews.
Goggle Revenue Statistics
Google is undoubtedly a great company whose revenue and profit run in the billions. Here are some facts about Google’s revenue.
49. Google Raised as High as $237.86 Billion in Revenue At the Close of 2023.
It raises advertising revenue through the use of Google Ads. This platform allows the display of ads, service offerings, and listing of products by advertisers. Google in 2020 had a revenue of $146.92 billion. A fast track to 2023 was revenue as high as $237.86 billion.
50. The Company Made Up To $305.63 Billion From Ads In 2023.
Interestingly, advertising is the primary source of Google revenue. A large chunk of this revenue comes through search advertising. In 2023, Google made a whopping $305.63 billion from advertising alone.
51. Its Patent Company in 2024 Has Risen to Hit $1.9 Trillion
Over the years, Alphabet has overplayed the expectations of many in the market. This company had $766.4 billion in market cap during the first quarter of 2018. It has grown over these years to reach $1.958 trillion in 2024. This is an 11.5% increase in the market cap from the past year.
52. YouTube Made Advertising Revenue of About $31.51 Billion in Just 2023.
Within a year, YouTube’s advertising revenue increased by 8%. By the end of 2023, it generated a whopping $31.51 billion.
53. Up to $104.06 Billion Was Made from Google Searches In 2020.
Google is the brain box for many who need answers online. Google made through its arm of Google searches as much as $104.06 billion.
More Interesting Facts
54. The Company Made Revenue as High as $85.01 Billion From Just the United States. Google is the major search engine for companies and individuals in the United States. In 2020, it received revenue of as much as $85.01 billion from the United States. The Middle East, Europe, and Africa had a combined income of $55.37 billion that same year.
55. As of 2019, Google has been searched more than 85 million times.
56. The fifth most searched on Google happens to be Google.
57. Facebook was the most searched on Google in 2020. This was trailed by others like YouTube, Gmail, and Amazon.
58. The detection AI tool of Google on lung cancer outdoes that of 6 human radiologists.
Conclusion
Alphabet is a giant company with several working arms. Its services cover Gmail, Google Chrome, Google Photos, and the Google Play Store. The most prominent among them is Google Search, which yields the most significant revenue for the entire corporation. The search engine market is highly competitive, yet Google is trying to maintain the top spot. More people look to Google for answers, and businesses have to rely on Google reviews. The advent of smartphones has made online search easier, with many people no longer having to rely on a desktop. We expect more direct traffic visits and daily searches in the coming years.
FAQs
The need for Alphabet came in as a result of Google’s restructuring in 2015. It soon became one of the biggest technology companies in the world in terms of revenue. It is a patent company of Google and other holdings.
In 2023, the United States had the highest traffic to Google ranking, with 26.95%. This was trailed by India, with just 4.52% in second place. Brazil came in third, with a slightly lower 4.35%.
Google processes about 8.5 billion searches daily, or 99,000 searches per second.
In almost all parts of the world, YouTube, Facebook, and WhatsApp are the highest Google searches.
Google produces most of Alphabet’s revenue. Notably, in 2023, this company was valued at $577.68 billion.
